Wednesday, 28 October 2009

Target Audience

There are two magazine that I do the research on which are Q and Kerrang Music Magazine. By comparing these two magazine together both in data on which catagories of people will read these two magazine and also from search for some images to comparing by the style of their cover.

For Q magazine number of catagories of people are high:
ABC1 - 444 /
C2DE - 222 / 15-44 - 572 / 45+ - 94 / men - 513 / women - 153 especially the numbers of age between 15 - 44 are quit high and most of the reader are men with the Socio-economic classifications in ABC1. Which mean that these people are a well educated.






As for Kerrang Magazine the number are also hight too:
ABC1 - 239 / C2DE - 178 / 15-44 - 378 / 45+ - 39 / men - 290 / women - 127, and they have the same out come on their target audience but only different in numbers. However, after comparing these two I have dicide my target audience to be around 15 - 44 which you can see that both of these magazine did get a high number on them. But which of these are the most popular and more wildly I'll go for the Q magazine. Because both their cover's style and their genre of music are more open and more invited to a wide range catagory of people.

After research through both of theses magazine, I decide my target audience for my magazine to be in both gender, at the age 16 -30. The music genre for magazine will be forcus on Rock or Pop rock.

No comments:

Post a Comment